Tailored solutions for Analytics 360

The business insight tool to help you scale. We're here to help you unlock the potential of Analytics 360 (GA360) and enhance your marketing. From initial setup with a bespoke measurement framework through to full business consultancy, Serpico offer the flexibility to help you make the most of this incredible technology.


Your tech your way


Self Serve Tech

If you’re familiar with all the benefits of Analytics 360 and just want to take advantage of the platform, you can. We can grant you full access to the platform allowing you to setup and track website traffic however you see fit, taking advantage of what Analytics 360 has to offer with the advanced analytics tools.


Initial Setup

If you want to manage activity yourselves but need a hand getting things set up, our dedicated implementation team are experts in getting things up and running, so we can take away that stress and get you started in no time.

Our team will cover off a wide range of on-boarding steps from account integration to custom conversion metrics, ensuring that optimal settings are in place from the start.


Analytics 360 Manual Audits

If you have everything up and running but not sure if you’re making the most of the tech, our dedicated team can conduct comprehensive reviews of your activity from top down, to see if there’s any room to improve set up and if there are features you could be taking advantage of.

Our reviews are conducted on-demand and check everything from data validity and health to the set-up of key business metrics (either through goals or ecommerce set-up).



Whether you require bespoke training sessions for your entire marketing team or ad hoc advice on how to get the most out of the platform, our training team have it covered.

We can come to your office or host within our headquarters to cater for your needs.



Our measurement framework is used by our clients to develop their reporting needs:
  • Executive dashboards developed & maintained by data visualisation specialists
  • Automated reporting, customised to business needs
  • Alerts & notifications: manage to exceptions, instances were issues are identified so they can be addressed straight away